{"version":"1.0","provider_name":"savvyrevenue","provider_url":"https:\/\/savvyrevenue.com\/dk\/","title":"Target ROAS vs. Maksimer konverteringsv\u00e6rdi: Hvorfor den ene skalerer, og den anden stagnerer","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"8oXL7ZbF8W\"><a href=\"https:\/\/savvyrevenue.com\/dk\/blog\/target-roas-vs-maksimer-konverteringsvaerdi\/\">Target ROAS vs. Maksimer konverteringsv\u00e6rdi: Hvorfor den ene skalerer, og den anden stagnerer<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/savvyrevenue.com\/dk\/blog\/target-roas-vs-maksimer-konverteringsvaerdi\/embed\/#?secret=8oXL7ZbF8W\" width=\"600\" height=\"338\" title=\"&#8220;Target ROAS vs. Maksimer konverteringsv\u00e6rdi: Hvorfor den ene skalerer, og den anden stagnerer&#8221; &#8212; savvyrevenue\" data-secret=\"8oXL7ZbF8W\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/savvyrevenue.com\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2025\/10\/Feature-Image-18.png","thumbnail_width":1200,"thumbnail_height":900,"description":"Det meste af snakken om budgivning i Google Ads fokuserer p\u00e5 Target CPA vs. Maksimer konverteringer. Men for e-commerce er det den forkerte diskussion. Den reelle diskussion, den der n\u00e6sten aldrig bliver taget, er Target ROAS vs. Maksimer konverteringsv\u00e6rdi. P\u00e5 den ene side har du Maksimer konverteringsv\u00e6rdi. Du giver Smart Bidding et budget, og s\u00e5 [&hellip;]"}