{"id":2030,"date":"2024-05-22T18:45:12","date_gmt":"2024-05-22T16:45:12","guid":{"rendered":"https:\/\/savvyrevenue.com\/?post_type=case&#038;p=2030"},"modified":"2025-10-10T16:48:54","modified_gmt":"2025-10-10T14:48:54","slug":"abbott-lyon","status":"publish","type":"case","link":"https:\/\/savvyrevenue.com\/dk\/cases\/abbott-lyon\/","title":{"rendered":"Abbott Lyon"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2030\" class=\"elementor elementor-2030\" data-elementor-post-type=\"case\">\n\t\t\t\t<div class=\"elementor-element elementor-element-73ff924 e-flex e-con-boxed e-con e-parent\" data-id=\"73ff924\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e2e081 lastnospace elementor-widget elementor-widget-text-editor\" data-id=\"5e2e081\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u201cTeamet t\u00e6nker ud over annoncekontoen, og vi stoler virkelig p\u00e5 og v\u00e6rds\u00e6tter deres meninger og erfaringer inden for e-handel.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dc0741 elementor-widget elementor-widget-savvy-authorwidget\" data-id=\"9dc0741\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"savvy-authorwidget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"savvy_author \">\n            <div class=\"logo_image_container\">\n                                <div class=\"logo_image\">\n                    <img decoding=\"async\" width=\"100\" height=\"11\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott_logo-1.png\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" \/>                <\/div>\n                                                    <div class=\"author_image\">\n                        <img decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" srcset=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg 240w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1-150x150.jpg 150w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/>                    <\/div>\n                            <\/div>\n            <div class=\"name_container\">\n                \n                    <div class=\"name\">\n                        James Bertram                    <\/div>\n\n                                                    <div class=\"job_title\">\n                        Head of Digital hos Abbott Lyon                    <\/div>\n                            <\/div>\n\n        <\/div>\n\n\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-26e79f7 e-flex e-con-boxed e-con e-parent\" data-id=\"26e79f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15584d1 elementor-widget elementor-widget-image\" data-id=\"15584d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1536\" height=\"736\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott-e1713875795982-1536x736.jpg\" class=\" attachment-1536x1536 size-1536x1536 wp-image-3729\" alt=\"\" srcset=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott-e1713875795982-1536x736.jpg 1536w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott-e1713875795982-300x144.jpg 300w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott-e1713875795982-768x368.jpg 768w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott-e1713875795982-1024x491.jpg 1024w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott-e1713875795982-2048x981.jpg 2048w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c10765c e-flex e-con-boxed e-con e-parent\" data-id=\"c10765c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5bf59bb toc_inner e-flex e-con-boxed e-con e-child\" data-id=\"5bf59bb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4ec5808 e-con-full e-flex e-con e-child\" data-id=\"4ec5808\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-faf52fd elementor-widget elementor-widget-heading\" data-id=\"faf52fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Udfordringen<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b61f8e0 e-con-full e-flex e-con e-child\" data-id=\"b61f8e0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-827c139 elementor-widget elementor-widget-text-editor\" data-id=\"827c139\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Abbott Lyon stod for deres Google Ads internt med gode resultater indtil de n\u00e5ede et plateau.<\/p><p>For at skabe bedre resultater, og frig\u00f8re interne ressourcer, hyrede de os for at drage nytte af vores indsigter p\u00e5 tv\u00e6rs af +30 webshops.<\/p><p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-888e5d7 lastnospace elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"888e5d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u201cSavvyrevenue f\u00f8les virkelig som en forl\u00e6ngelse af vores interne team\u2014de lever op til deres omd\u00f8mme om at h\u00e5ndtere hurtigt voksende PPC-konti&#8230;\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2faba2c elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-savvy-authorwidget\" data-id=\"2faba2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"savvy-authorwidget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"savvy_author \">\n            <div class=\"logo_image_container\">\n                                <div class=\"logo_image\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"11\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott_logo.png\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" \/>                <\/div>\n                                                    <div class=\"author_image\">\n                        <img decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" srcset=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg 240w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1-150x150.jpg 150w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/>                    <\/div>\n                            <\/div>\n            <div class=\"name_container\">\n                \n                    <div class=\"name\">\n                        James Bertram                    <\/div>\n\n                                                    <div class=\"job_title\">\n                        Head of Digital hos Abbott Lyon                    <\/div>\n                            <\/div>\n\n        <\/div>\n\n\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7423610 e-con-full e-flex e-con e-child\" data-id=\"7423610\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-4ff551c e-flex e-con-boxed e-con e-child\" data-id=\"4ff551c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d40d80 lastnospace elementor-widget elementor-widget-text-editor\" data-id=\"3d40d80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;Savvyrevenue f\u00f8les virkelig som en forl\u00e6ngelse af vores interne team\u2014de lever op til deres omd\u00f8mme om at h\u00e5ndtere hurtigt voksende PPC-konti&#8230;&#8221;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-054d70e elementor-widget elementor-widget-savvy-authorwidget\" data-id=\"054d70e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"savvy-authorwidget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"savvy_author \">\n            <div class=\"logo_image_container\">\n                                <div class=\"logo_image\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"11\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott_logo.png\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" \/>                <\/div>\n                                                    <div class=\"author_image\">\n                        <img decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" srcset=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg 240w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1-150x150.jpg 150w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/>                    <\/div>\n                            <\/div>\n            <div class=\"name_container\">\n                \n                    <div class=\"name\">\n                        James Bertram                    <\/div>\n\n                                                    <div class=\"job_title\">\n                        Head of Digital hos Abbott Lyon                    <\/div>\n                            <\/div>\n\n        <\/div>\n\n\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6897ace paddedsection-small e-flex e-con-boxed e-con e-parent\" data-id=\"6897ace\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0d1d84a toc_inner e-flex e-con-boxed e-con e-child\" data-id=\"0d1d84a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9be595f e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"9be595f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-40f109a e-con-full e-flex e-con e-child\" data-id=\"40f109a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99f1be8 elementor-widget elementor-widget-image\" data-id=\"99f1be8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"823\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abott_image-1536x823.png\" class=\" attachment-1536x1536 size-1536x1536 wp-image-3735\" alt=\"\" srcset=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abott_image-1536x823.png 1536w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abott_image-300x161.png 300w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abott_image-1024x548.png 1024w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abott_image-768x411.png 768w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abott_image-2048x1097.png 2048w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-78a0534 toc_inner e-flex e-con-boxed e-con e-child\" data-id=\"78a0534\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a112cc8 e-con-full e-flex e-con e-child\" data-id=\"a112cc8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-49a57f2 elementor-widget elementor-widget-heading\" data-id=\"49a57f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">De 3 maratoner<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b598fa e-con-full e-flex e-con e-child\" data-id=\"3b598fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b516818 elementor-widget elementor-widget-heading\" data-id=\"b516818\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Et \u00e5r med strategisk udvikling<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41d5919 elementor-widget elementor-widget-text-editor\" data-id=\"41d5919\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Det sidste \u00e5rs samarbejde med Abbott Lyon omfattede tre &#8220;Marathons&#8221; med fokus p\u00e5 at forbedre deres Google Ads performance i UK og USA igennem optimering for at overkomme det v\u00e6kstplateau de havde ramt.<\/p><p>Vi startede med at optimere deres feeds og shoppingkampagner. Derefter rykkede vi videre til den mere avanceret finetuning som kulminerede i nye rekorder for Q4-performance. Det har resulteret i en \u00f8gede kontrol af annonceringen og dermed form\u00e5ede vi at sl\u00e5 oms\u00e6tningsrekorder igennem hele Q4.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9b2a90d toc_inner e-flex e-con-boxed e-con e-child\" data-id=\"9b2a90d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e9059a6 e-con-full e-flex e-con e-child\" data-id=\"e9059a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c137696 elementor-widget elementor-widget-heading\" data-id=\"c137696\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Maraton #1 (feb - maj)<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-739e2cb e-con-full e-flex e-con e-child\" data-id=\"739e2cb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a3762e2 elementor-widget elementor-widget-heading\" data-id=\"a3762e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Omstrukturering af nuv\u00e6rende setup<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5b9a42 bullet_checkmark elementor-widget elementor-widget-text-editor\" data-id=\"c5b9a42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>Overblik<\/h5><p>Marathon #1 var fokuseret p\u00e5 at opbygge et st\u00e6rkt fundament for fremtidig succes ved at optimere produktfeedet og omstrukturere Shopping og Search-strukturen. Dette blev gjort med det form\u00e5l at opn\u00e5 \u00f8get kontrol over s\u00f8getermer og forbedrede budstrategier for forskellige kategorier.<\/p><h5>Fokus projekter<\/h5><ul><li>\u00a0Optimering af feed: Sikre et funktionelt feed til den nye Search-struktur.<\/li><li>\ud83c\uddec\ud83c\udde7 Shopping setup: Overgang til Standard Shopping.<\/li><li>\ud83c\uddec\ud83c\udde7 Search setup: Implementering af Feed-baseret Search + Channable for at udnytte det store potentiale.<\/li><li>\ud83c\uddfa\ud83c\uddf8\u00a0Shopping Setup: Test af Standard Shopping i specifikke stater f\u00f8r udrulning i resten af US.<\/li><li>\ud83c\uddfa\ud83c\uddf8\u00a0Search Setup: Udrulning af feed-baseret Search + Channable.<\/li><\/ul><h5>Indsigter fra M1<\/h5><p>Vi omstrukturerede succesfuldt Abbott Lyons Search-struktur, med fokus p\u00e5 Product Type split, hvilket betydeligt \u00f8gede performance.<\/p><p>Vi s\u00e5 dog et behov for yderligere at finjustere Shopping-strukturen i USA, da indledende tests i segmentering af stater kun viste en marginal forbedring i performance.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a48656e elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con-boxed e-con e-child\" data-id=\"a48656e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4c1d575 e-flex e-con-boxed e-con e-child\" data-id=\"4c1d575\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb36630 elementor-widget elementor-widget-video\" data-id=\"cb36630\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=XHOmBV4js_E&quot;,&quot;yt_privacy&quot;:&quot;yes&quot;,&quot;lazy_load&quot;:&quot;yes&quot;,&quot;show_image_overlay&quot;:&quot;yes&quot;,&quot;image_overlay&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/savvyrevenue.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/malou.jpg&quot;,&quot;id&quot;:2178,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;lightbox&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-lightbox\">\n\t\t\t\t\t\t\t<div class=\"elementor-custom-embed-image-overlay\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox=\"{&quot;type&quot;:&quot;video&quot;,&quot;videoType&quot;:&quot;youtube&quot;,&quot;url&quot;:&quot;https:\\\/\\\/www.youtube-nocookie.com\\\/embed\\\/XHOmBV4js_E?feature=oembed&amp;start&amp;end&amp;wmode=opaque&amp;loop=0&amp;controls=1&amp;mute=0&amp;rel=0&amp;cc_load_policy=0&quot;,&quot;autoplay&quot;:&quot;&quot;,&quot;modalOptions&quot;:{&quot;id&quot;:&quot;elementor-lightbox-cb36630&quot;,&quot;entranceAnimation&quot;:&quot;&quot;,&quot;entranceAnimation_tablet&quot;:&quot;&quot;,&quot;entranceAnimation_mobile&quot;:&quot;&quot;,&quot;videoAspectRatio&quot;:&quot;169&quot;}}\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJ0eXBlIjoidmlkZW8iLCJ2aWRlb1R5cGUiOiJ5b3V0dWJlIiwidXJsIjoiaHR0cHM6XC9cL3d3dy55b3V0dWJlLW5vY29va2llLmNvbVwvZW1iZWRcL1hIT21CVjRqc19FP2ZlYXR1cmU9b2VtYmVkJnN0YXJ0JmVuZCZ3bW9kZT1vcGFxdWUmbG9vcD0wJmNvbnRyb2xzPTEmbXV0ZT0wJnJlbD0wJmNjX2xvYWRfcG9saWN5PTAiLCJhdXRvcGxheSI6IiIsIm1vZGFsT3B0aW9ucyI6eyJpZCI6ImVsZW1lbnRvci1saWdodGJveC1jYjM2NjMwIiwiZW50cmFuY2VBbmltYXRpb24iOiIiLCJlbnRyYW5jZUFuaW1hdGlvbl90YWJsZXQiOiIiLCJlbnRyYW5jZUFuaW1hdGlvbl9tb2JpbGUiOiIiLCJ2aWRlb0FzcGVjdFJhdGlvIjoiMTY5In19\">\n\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"603\" height=\"416\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/malou.jpg\" class=\"attachment-medium_large size-medium_large wp-image-2178\" alt=\"\" srcset=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/malou.jpg 603w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/malou-300x207.jpg 300w\" sizes=\"(max-width: 603px) 100vw, 603px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-custom-embed-play\" role=\"button\" aria-label=\"Afspil video\" tabindex=\"0\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-play\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M838 162C746 71 633 25 500 25 371 25 258 71 163 162 71 254 25 367 25 500 25 633 71 746 163 837 254 929 367 979 500 979 633 979 746 933 838 837 929 746 975 633 975 500 975 367 929 254 838 162M808 192C892 279 933 379 933 500 933 621 892 725 808 808 725 892 621 938 500 938 379 938 279 896 196 808 113 725 67 621 67 500 67 379 108 279 196 192 279 108 383 62 500 62 621 62 721 108 808 192M438 392V642L642 517 438 392Z\"><\/path><\/svg>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6342117 e-flex e-con-boxed e-con e-child\" data-id=\"6342117\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc9c75f elementor-widget elementor-widget-heading\" data-id=\"cc9c75f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">H\u00f8r Malou fort\u00e6lle om arbejdet med Abbott Lyon<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2af3fb elementor-widget elementor-widget-text-editor\" data-id=\"f2af3fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>5 minutters gennemgang af denne case med den ansvarlige specialist.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e494565 btn-style-video btn-style elementor-widget elementor-widget-button\" data-id=\"e494565\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJ0eXBlIjoidmlkZW8iLCJ2aWRlb1R5cGUiOiJ5b3V0dWJlIiwidXJsIjoiaHR0cHM6XC9cL3d3dy55b3V0dWJlLmNvbVwvZW1iZWRcL1hIT21CVjRqc19FP2ZlYXR1cmU9b2VtYmVkIn0%3D\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Se case video<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-525ce66 toc_inner e-flex e-con-boxed e-con e-child\" data-id=\"525ce66\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7b77add e-con-full e-flex e-con e-child\" data-id=\"7b77add\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a22cdf1 elementor-widget elementor-widget-heading\" data-id=\"a22cdf1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Maraton #2 (jun - sep)<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6001337 e-con-full e-flex e-con e-child\" data-id=\"6001337\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-857e1c8 elementor-widget elementor-widget-heading\" data-id=\"857e1c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Optimering af nye setups<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae8dba9 bullet_checkmark elementor-widget elementor-widget-text-editor\" data-id=\"ae8dba9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>Overblik<\/h5><p>Marathon #2 fokuserede p\u00e5 at udnytte forbedringerne af UK Shopping-setup og omstrukturere US setuppet, sammen med en migrering af de resterende kampagner. Forberedelse til M3 var et stort fokus for os for at sikre, at vi var kampklar til den afg\u00f8rende Q4-periode, hvor en stor del af oms\u00e6tningen skal hentes hjem.<\/p><h5>Fokus projekter<\/h5><ul><li>\u00a0\ud83c\uddfa\ud83c\uddf8 US Shopping: Migrer de resterende P-Max kampagner til Std. Shopping uden at miste performance.<\/li><li>\ud83c\uddec\ud83c\udde7 Money keywords: Effektiviser h\u00e5ndteringen af specifikke s\u00f8getermer, samt eliminere spild af udgifter.<\/li><li>\ud83c\uddec\ud83c\udde7 Shopping Bestseller setup.<\/li><li>\ud83c\uddec\ud83c\udde7 \ud83c\uddfa\ud83c\uddf8 Display: Lancering af Display &amp; Discovery kampagner.<\/li><li>Test af Post-udsalg strategi for bedre performance efter udsalg.<\/li><\/ul><h5>Indsigter fra M2<\/h5><p>Migrationen af US Shopping fra Performance Max til Standard Shopping gav bedre kontrol og overblik.<br \/>Finetuning af UK Shoppingstrategien og implementeringen af et bestseller-split viste en betydelig fremgang.<br \/>Med disse optimeringer var vi klar til at pushe performance i Q4.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d0c0b4e e-con-full e-flex e-con e-child\" data-id=\"d0c0b4e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-e368d8e e-flex e-con-boxed e-con e-child\" data-id=\"e368d8e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d733e3 lastnospace elementor-widget elementor-widget-text-editor\" data-id=\"2d733e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;De tilsluttede sig vores unikke tilgang til performance marketing uden t\u00f8ven.&#8221;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-343a03f elementor-widget elementor-widget-savvy-authorwidget\" data-id=\"343a03f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"savvy-authorwidget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"savvy_author \">\n            <div class=\"logo_image_container\">\n                                <div class=\"logo_image\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"11\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott_logo.png\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" \/>                <\/div>\n                                                    <div class=\"author_image\">\n                        <img decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" srcset=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg 240w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1-150x150.jpg 150w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/>                    <\/div>\n                            <\/div>\n            <div class=\"name_container\">\n                \n                    <div class=\"name\">\n                        James Bertram                    <\/div>\n\n                                                    <div class=\"job_title\">\n                        Head of Digital hos Abbott Lyon                    <\/div>\n                            <\/div>\n\n        <\/div>\n\n\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0732bb elementor-author-box--layout-image-left elementor-author-box--image-valign-middle reversed elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-author-box\" data-id=\"b0732bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<div  class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg\" alt=\"Picture of Bertram James, Head of Digital hos Abbott Lyon\" loading=\"lazy\">\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t<h4 class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tBertram James, Head of Digital hos Abbott Lyon\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-author-box__bio\">\n\t\t\t\t\t\t<p>\"De tilsluttede sig vores unikke tilgang til performance marketing uden t\u00f8ven.\"<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-08f3804 toc_inner e-flex e-con-boxed e-con e-child\" data-id=\"08f3804\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f5c0b6a e-con-full e-flex e-con e-child\" data-id=\"f5c0b6a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63fea33 elementor-widget elementor-widget-heading\" data-id=\"63fea33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Maraton #3 (okt - jan)<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16050d1 e-con-full e-flex e-con e-child\" data-id=\"16050d1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17ad73c elementor-widget elementor-widget-heading\" data-id=\"17ad73c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Top-performance i Q4<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7f6374 bullet_checkmark bullet_blur_1 elementor-widget elementor-widget-text-editor\" data-id=\"a7f6374\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5>Overblik<\/h5><p>Marathon #3 var dedikeret til at n\u00e5 vores oms\u00e6tningsm\u00e5l for Q4 gennem testning, optimeringer og strategisk planl\u00e6gning.<\/p><h5>Fokus projekter<\/h5><ul><li><span class=\"blur\">Vi m\u00e5 ikke vise alt \u2013 Men skriv til os hvis vi skal v\u00e6kste din Google Ads \ud83d\ude09<\/span><\/li><li>\ud83c\uddfa\ud83c\uddf8 Bestseller Shopping: Prioritering af produkter med det h\u00f8jeste ROAS.<\/li><li>\ud83c\uddec\ud83c\udde7\ud83c\uddfa\ud83c\uddf8 Fokus p\u00e5 gaver: Forbedring af Search og Shopping strategierne for gave-s\u00f8gninger.<\/li><li>Fokus p\u00e5 udsalg: Maksimering af potentialet i de forskellige udsalgsperioder.<\/li><\/ul><h5>Indsigter fra M3<\/h5><p>Vores forberedelse og implementering af nye setups og strategier gav en k\u00e6mpe gevinst under Black Month og sammen med Abbott Lyon ramte vi over de forventede resultater.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-396c4ae toc_inner e-flex e-con-boxed e-con e-child\" data-id=\"396c4ae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5d3b02e e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"5d3b02e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ca2b008 e-con-full e-flex e-con e-child\" data-id=\"ca2b008\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-8eb5948 e-flex e-con-boxed e-con e-child\" data-id=\"8eb5948\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-594b548 lastnospace elementor-widget elementor-widget-text-editor\" data-id=\"594b548\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u201cSavvyRevenue f\u00f8les virkelig som en udvidelse af teamet &#8211; de tr\u00e5dte til udfordringen med at administrere hurtigt voksende PPC-konti og tilpassede sig uden t\u00f8ven vores unikke tilgang til performance marketing.<br \/><br \/>Teamet t\u00e6nker ud over annoncekontoen, og vi stoler virkelig p\u00e5 og v\u00e6rds\u00e6tter deres meninger og erfaring inden for e-handel.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5655169 elementor-widget elementor-widget-savvy-authorwidget\" data-id=\"5655169\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"savvy-authorwidget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"savvy_author \">\n            <div class=\"logo_image_container\">\n                                <div class=\"logo_image\">\n                    <img loading=\"lazy\" decoding=\"async\" width=\"100\" height=\"11\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/abbott_logo.png\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" \/>                <\/div>\n                                                    <div class=\"author_image\">\n                        <img decoding=\"async\" width=\"100\" height=\"100\" src=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg\" class=\"attachment-authorwidget_img size-authorwidget_img\" alt=\"\" srcset=\"https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1.jpg 240w, https:\/\/savvyrevenue.com\/wp-content\/uploads\/2024\/04\/Anton-1-150x150.jpg 150w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/>                    <\/div>\n                            <\/div>\n            <div class=\"name_container\">\n                \n                    <div class=\"name\">\n                        James Bertram                    <\/div>\n\n                                                    <div class=\"job_title\">\n                        Head of Digital hos Abbott Lyon                    <\/div>\n                            <\/div>\n\n        <\/div>\n\n\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4354ff7 toc_inner e-flex e-con-boxed e-con e-child\" data-id=\"4354ff7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a6b8014 e-con-full e-flex e-con e-child\" data-id=\"a6b8014\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6934504 e-con-full e-flex e-con e-child\" data-id=\"6934504\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed2467 elementor-widget elementor-widget-heading\" data-id=\"bed2467\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Vi ville elske at vise dig de faktiske tal, men:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a51a6ee bullet_checkmark elementor-widget elementor-widget-text-editor\" data-id=\"a51a6ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Kunder \u00f8nsker sj\u00e6ldent at deres baseline-tal ses af konkurrenterne<\/li><li>At vise dig 10% eller 110% oms\u00e6tningsv\u00e6kst uden baseline betyder intet<\/li><\/ul><p>I stedet viser vi dig hvad vi gjorde (med nogle udeladelser) og om kunden var tilfreds.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"author":1,"featured_media":9855,"template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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