SavvySession Recording
15 Tasks You
Shouldn’t Ignore
with Search Ads Optimization
In this SavvySession we will go deep into:
- What matters for Search Ads optimization
- What doesn’t matter anymore
- How to set a proper optimization schedule
- The 15 Search optimization tasks you should do
You’ll not find any minor tweaks or hacks as those routines have more or less become a waste of time at best, and at worst they will actually harm performance.
Come join me for how you should optimize Google Search Ads in 2023 with our 15-point checklist.
Why you should join this session
In 2017, most of my focus was around what buttons to push. What technicalities you could change. Think;
- Device bid adjustments
- Adding keywords to your campaign
- Doing multi ad group ad testing
- Change from optimized rotation to standard rotation
Most of these things have become obsolete more than once, so I’ve trashed our entire guide for optimizing Search Ads in Savvy three times now.
I’ve ended up with 15 tasks you shouldn’t ignore – and I’m going to show you at the session.
@ SavvyRevenue
Hi, I’m Andrew - a top 25 PPC expert in 2022
I’m the founder of SavvyRevenue: an agency solely for mid-to-large eCommerce businesses.
- We run Google Ads (Search, Shopping, YouTube) for top eCommerce businesses in Europe
- We manage 27 million euros in annual ad spend that generate 134 million in revenue across 39 advertisers
- We don’t care what Google recommends – we use what works for us and discard anything else
- We are pro automation, and pro human insights, and hate doing something twice
- +20,000 people joined sessions we produced across webinars, books and conferences worldwide in 2022
In other words: We are the ones people call when they don’t know what to do — or when they need the top people in PPC to see through all the BS in the industry.
@ SavvyRevenue
Hi, I’m Andrew - a top 25 PPC expert in 2022
I’m the founder of SavvyRevenue: an agency solely for mid-to-large eCommerce businesses.
- We run Google Ads (Search, Shopping, YouTube) for top eCommerce businesses in Europe
- We manage 27 million euros in annual ad spend that generate 134 million in revenue across 39 advertisers
- We don’t care what Google recommends – we use what works for us and discard anything else
- We are pro automation, and pro human insights, and hate doing something twice
- +20,000 people joined sessions we produced across webinars, books and conferences worldwide in 2022
In other words: We are the ones people call when they don’t know what to do — or when they need the top people in PPC to see through all the BS in the industry.
