Cookie policy
This page lists the cookies savvyrevenue.com uses and lets you change your choice.
What is a cookie?
A cookie is a small text file your browser stores for a website. It can’t run code or carry a virus. Some tools keep similar data in your browser’s local storage; we treat that the same way as cookies.
How we use cookies
The site itself sets one cookie: the one that remembers your cookie choice. Everything else comes from tools we load through Google Tag Manager, and only after you say yes:
- Statistics: Google Analytics, so we can see which pages are read and how visitors find us.
- Marketing: Meta and LinkedIn, so we can measure our ads and show our ads to people who have visited the site.
Until you choose, and if you reject, Google Tag Manager is not loaded at all, so none of these tools run. We also use Google Consent Mode, which passes your choice on to Google’s tools.
With JavaScript turned off in your browser, the site works as normal and none of these tools run.
Videos
Videos show a still image until you press play. The player then loads from YouTube (youtube-nocookie.com), and YouTube’s own privacy policy applies.
Changing or withdrawing your consent
You can change your choice at any time with the button below or the “Cookie settings” link at the bottom of every page. If you withdraw consent, we delete the cookies this site set for that category and reload the page. We ask again after 12 months, or sooner if we change the tools we use.
You can also block or delete cookies in your browser’s settings. If you use more than one browser or device, you need to do it in each one.
Questions
Write to us at hello@savvyrevenue.com. How we handle personal data is described in our privacy policy.
The cookies we use
These are the cookies the site and our tag manager can set. Cookies marked “set by the provider” are stored on the provider’s own domain, not ours.
Strictly necessary
Remembers the choice you make here, so we don’t ask on every page. Always on.
| Name | Provider | Purpose | Lifetime |
|---|---|---|---|
cc_cookie | savvyrevenue | Remembers your cookie choice and which version of this banner you answered. | 12 months |
Statistics
Google Analytics counts visits and shows which pages are read, so we can improve the site.
| Name | Provider | Purpose | Lifetime |
|---|---|---|---|
_ga | Google Analytics | Tells visits apart, so Google Analytics can count visitors. | 2 years |
_ga_RB3WBRXE4N | Google Analytics | Keeps track of the current visit for Google Analytics. | 2 years |
Marketing
Meta and LinkedIn measure our ads and let us show our ads to people who have visited the site.
| Name | Provider | Purpose | Lifetime |
|---|---|---|---|
_fbp | Meta | Lets Meta measure our ads and show them to people who have visited the site. | 3 months |
bcookie | LinkedIn (set by the provider) | LinkedIn: identifies the browser for ad measurement and the Insight tag. | 1 year |
li_gc | LinkedIn (set by the provider) | LinkedIn: stores your consent to LinkedIn’s own non-essential cookies. | 6 months |
lidc | LinkedIn (set by the provider) | LinkedIn: chooses which LinkedIn data centre handles the request. | 1 day |